Universitiestrader is a free site for its users - for small private ads.

To fund the site we sell commercial Banner Advertising space and Business & Service Listings to companies, and we also sell Mini-Ads to users. Details on all three options are set out below.

Please call 01580 819085 for all advertising enquiries.

Banner Advertising. We aim to allow selected businesses to advertise products and services that are relevant to our users. In this way, we provide value to both our university community customers (by providing a useful, free site with uncluttered, relevant advertising) and to our advertising customers (by allowing them to advertise to our unique user base). Prices start from £12.50pm plus vat for 1% weight in a regional box slot for one month.

We also have a Businesses & Services Listings section for local, regional and national businesses. Prices start from £49 plus vat for one year.

We also offer text banner advertising space at low cost (£7.99 plus vat for one month) in a paid-for section for our private users called Mini-Ads.

1. Banner Advertising

We offer a valuable, focused demographic user group to advertisers, comprising mainly UK students and staff at University, together with friends and family. This demographic group is hard traditionally for advertisers to reach online.

We sell three types of Banner Ad space to advertisers:

For national advertisers, we currently have five Side Box slots, one Top Banner slot and three Side Banner slot. We also have a sixth Side Box "Category Specific" slot for advertisers who would like to advertise in a specific category (eg Motors). We also have two Side Box slots for regional advertisers (South East, South West, London, East of England, East Midlands, West Midlands, Wales, North West, Yorkshire, North East or Scotland). The number of Side Box and Side Banner slots may change from time to time. Side Box and Side Banner advertisements may appear in any of the Side Box or Banner positions during a campaign.

Space is sold for periods of one month at a fixed price based on the ratecard below - discounts may be offered for longer periods:

Banner Ad Rate Card

* Prices are ex VAT and are for 10% of the inventory of the Top Banner slot, 10% of the inventory of each of the Side Banner slots and 10% of the inventory of each of the Box Ad slots on the site for one month

** Regional ad slots cost £125 per month plus VAT for 10% of the inventory of one of the Box Ad slots. The Category Specific slots cost £156.25 per month plus VAT for 25% of the inventory of one Category Specific slot.

Technical Specification for Banner Ads

The top banner is 728 x 90 pixels, the skyscraper banner is 120 x 600 pixels and the box ad is 189 x 171 pixels. Ads can be in GIF or Flash format. If GIF, the file size should be under 100KB and the ad may have up to 4 rotating images. We also need the url/website to link to, ideally with a tracking code. If Flash, please send the Flash (swf) file, maximum size 100KB, and define a global variable named url (which will hold the value of the link you want the ad to point to). Schoolstrader can easily create ads for advertisers at very competitive rates. Please contact us at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it for further details.

Advertising Terms for Banner Ads

All banner advertising on Universitiestrader is subject to Schoolstrader's advertising terms dated 29 October 2009 as set out below:

Background:

Terms:

1       Definitions

In these Advertising Terms (“Terms”) the following words shall have the following meanings:

2. Businesses and Services Listings

The Businesses and Services section lists all sorts of local, regional and national businesses, products and services that are advertised on the site by users. Users select Place Ads in the usual way, select Businesses and Services and then use a template to enter their business or service details. They may include a photo and a hotlink to their own website and email address. Advertisers need to chose either to advertise Nationally (across the network) or Regionally or just to their local University community. Business and Services ads will incur a charge - users will be sent an invoice and must pay either using online banking or by cheque. Listings are sold for a period of 12 months and are charged at the following rates:

National

£199pa plus vat

Regional

£99pa plus vat

Local

£49pa plus vat

Businesses and Services Listing Terms

All Listings are subject to Schoolstrader's Businesses and Services Listing Terms which are set out below, dated 29 October 2009:

Background:

Listing Terms:

1     Definitions

In these Businesses and Services Listing Terms (“Terms”) the following words shall have the following meanings:

3. Mini-Ads

Mini-Ads are only available to private advertisers and are not open to commercial advertisers. Mini-Ads are text banner ads - they allow site users to create a direct link to their classified ad. Users need to place their ads in the classified section in the usual way and then create a Mini-Ad. Place Ad and Place Mini-Ad Now. We have five Mini-Ad slots available on the right of the site, each with 20 rotating Mini-Ads, so each Mini-Ad will appear on 5% of the pages achieved by the site each day. Inclusion for one month costs only £7.99 plus vat. Mini-Ads Terms and Conditions are set out below dated 29 October 2009. Mini-Ads are subject to availability.

Mini-Ads Terms and Conditions

Background:

(A)	SCHOOLSTRADER LIMITED, a company registered in England (company number 5876101) whose registered office is at Bridge House, 4 Borough High Street, London SE1 9QR (‘Schoolstrader’) owns and operates an internet site and the Advertiser wishes to have an advertisement displayed on that internet site from time to time.
(B)	Schoolstrader and the Advertiser (”the Parties”) intend that the display of the advertisement on the Schoolstrader website www.universitiestrader.com shall be on the following terms and conditions.

Terms

1       Definitions

In these Advertising Terms (“Terms”) the following words shall have the following meanings:

Term	Meaning
Advert	A mini advertisement intended by the Advertiser to be displayed on the Website.
Advert Period	One month.
Advert Inventory	The proportion of pages on the Website that the Advert will appear on in its Advert Slot, expressed as a percentage. as set out in the Invoice from Schoolstrader addressed to the Advertiser.
Advert Slot	The position on the Website page - Side Box.
Advert Fee	The fee payable for the display of an Advert for the Advert Period as set out in the Invoice from Schoolstrader addressed to the Advertiser.
Content	The appearance or content of any Advert, including without limitation, all trade marks, designs, images, trade dress, personal data, confidential information, wording, advertising claims, domain names, and any other visual aspect of an Advert.
Website	The website operated by Schoolstrader at the following address: www.universitiestrader.com as may be varied from time to time.

2	Advert Submission and Payment
2.1	In consideration of the payment of the Advert Fee and compliance with these Terms, Schoolstrader agrees to display the Advert on the Website in the Advert Slot, for the Advert Period with the Advert Inventory.
2.2	The Advertiser will provide to Schoolstrader the content of the Advert.
2.3	Schoolstrader will then send by email to the Advertiser an invoice for the Advert cost plus VAT, which sum will be due and payable immediately.
2.4	The Advertiser will  pay the invoice promptly.
2.5	If the Advertiser does not pay the invoice promptly, Schoolstrader will remove the Advert.
2.3	Notwithstanding any indication that Schoolstrader may give that an Advert is acceptable, Schoolstrader reserves its right to reject any Advert at its sole discretion and the payment of the Advert Fee does not oblige Schoolstrader to accept or display an Advert.

3	Content
3.1	The Advertiser is solely responsible for, and Schoolstrader will accept no liability arising from, the Content of any Advert.
3.2	The Advertiser warrants that:
	3.2.1	it is entitled to use, and Schoolstrader is entitled to display on the Website, any Advert; and
	3.2.2	it is entitled to use, and Schoolstrader is entitled to display on the Website, any trade mark, hypertext link, meta-tag, website address or any other material, whether apparent or hidden, contained within or associated with any Advert; and
	3.2.3	no Advert will include any material that is illegal, obscene, indecent, pornographic, abusive, threatening, defamatory, discriminatory, liable to incite hatred, in breach of confidence or privacy, or for which the Advertiser has not obtained all the necessary licences or approvals; and
	3.2.4	Schoolstrader’s display of an Advert will not contravene any applicable law, regulation or advertising code and that no third party’s rights (including intellectual property rights) will be infringed by Schoolstrader’ display of any Advert in accordance with these Terms.
3.3	Schoolstrader is entitled, at its sole discretion, to withdraw any Advert from display on the Website in the event that it receives any complaint about the Advert, or its contents, or it becomes aware of any allegation or claim that the Advert does not comply with the conditions of clause 3.2 above or that it contravenes any applicable law, regulation or advertising code, or that it infringes the rights of any third party. If Schoolstrader receives any such complaint it shall notify the Advertiser and may, at its sole discretion, give the Advertiser a reasonable opportunity promptly to respond to the complaint; however nothing shall oblige Schoolstrader to give any such notice. If Schoolstrader withdraws an Advert without first giving the Advertiser an opportunity to respond, it will promptly inform the Advertiser of such withdrawal and the reasons for it. If an Advert is withdrawn by Schoolstrader in accordance with this Clause 3.3, no refund shall be payable by Schoolstrader to the Advertiser.
3.4	The Advertiser hereby indemnifies and holds Schoolstrader harmless against any liability Schoolstrader incurs (including, without limitation, all costs, claims, demands, liabilities, expenses, damages or losses) resulting from any claim or allegation that arises from a breach of the warranties in Clause 3.2 above. This indemnity will survive the termination or expiry of these Terms.

4	Licence
4.1	By submitting an Advert, the Advertiser hereby grants Schoolstrader a non-exclusive non-transferable royalty-free licence to display the relevant Advert on the Website for the relevant Advert Period.

5	Cancellation
5.1	The Advertiser is entitled to cancel an Advert by written notice to Schoolstrader. If the notice is received prior to the start of the Advert Period, Schoolstrader will withdraw the Advert and refund the Advert Fee, less an administrative charge of £100. If the notice is received after the start of the Advert Period, Schoolstrader will withdraw the Advert, but no refund shall be made.

6	Corrections
6.1	In the event that the Advertiser becomes aware of any error in a displayed Advert which is a result of an error by Schoolstrader, Schoolstrader will, at the Advertiser’s request, use its reasonable endeavours promptly to correct such error, free of charge.
6.2	In the event that the Advertiser becomes aware of any error in a displayed Advert which is a result of an error by the Advertiser or in the event that an Advert ceases to be accurate or appropriate, Schoolstrader will, at the Advertiser’s request, use its reasonable endeavours to correct such error or cease display of the Advert but Schoolstrader reserves the right to make an administrative charge for taking such action.

7	Warranties
7.1	Schoolstrader shall take all reasonable care to ensure that the Website is available and functioning at all times, but it does not guarantee continuous, uninterrupted or secure access to the Website or any Advert, nor does it guarantee that the Website is virus or error free. The Website is accordingly provided "as is" and as and when available, and to the extent permissible by law Schoolstrader hereby excludes all implied warranties, conditions or other terms, relating to the availability, accessibility or functioning of the Website.
7.2	The Advertiser acknowledges that access to the Website may be occasionally restricted to allow for updates, repairs, maintenance or the introduction of new facilities or services. Schoolstrader shall attempt to schedule such interruptions to off-peak periods and shall endeavour to restore the Website as soon as reasonably possible.

8	Data
8.1	Schoolstrader may provide the following non-personal data (“the Data”) to the Advertiser regarding user access to the Website at the end of the relevant Advert Period:
	8.1.1	The number of page impressions served; and
	8.1.2	The click through rate.
8.2	Whilst Schoolstrader will use its reasonable endeavours to collect and verify the Data, it gives no warranty as to its accuracy or completeness and will accept no liability for any reliance placed upon the Data by the Advertiser or any other party. The Data may include system test page impressions.

9	Term
	These Terms shall endure until the end of the Advert Period.

10

Force Majeure

If Schoolstrader is prevented or delayed in the performance of any of its obligations under these Terms by circumstances beyond its reasonable control (for example, failure of a utility service or telecommunications provider), it may notify the Advertiser, and will, subject to having taken all reasonable steps to avoid the prevention or delay, have no liability in respect of the obligations prevented or delayed, until Schoolstrader is in a position to recommence the affected operations.

11	Limitation of Liability
11.1	Nothing in these Terms will operate to limit or exclude either Party’s liability for death or personal injury resulting from that Party’s negligence or either Party’s liability for fraud or fraudulent misrepresentation or any liability which cannot be excluded by applicable law.
11.2	Subject to Clause 11.1, Schoolstrader will not be liable to the Advertiser for any of the following:
	11.2.1	loss of revenue; loss of actual or anticipated profits whether arising in the normal course of business or otherwise (including, without limitation, loss of profits on contracts); loss of money; loss of anticipated savings; interruption of service; loss of business; loss of opportunity; loss of goodwill; any loss or damage sustained by or in respect of a third party; loss of or damage to reputation; loss or corruption of data; loss of management or administrative time; legal and professional expenses; or
	11.2.2	any indirect or consequential loss or damages however caused which arise directly or indirectly from these Terms.

12	General
12.1	No amendment or variation to these Terms shall take effect unless it is in writing, signed by authorised representatives of each of the Parties.
12.2	If any provision of these Terms is found by any court or administrative body of competent jurisdiction to be illegal, invalid or unenforceable in any respect, the legality, validity and enforceability of the remaining provisions shall not be affected or impaired and shall continue in full force and effect.
12.3	Nothing in these Terms is intended to, or shall operate to, create a partnership or joint venture of any kind between the Parties, or to authorise either Party to act on behalf of the other in any way.
12.4	No term of these Terms shall be enforceable by a third party under the Contracts (Rights of Third Parties) Act 1999, but this does not affect any right or remedy of a third party which exists or is available apart from under this Act.
12.5	These Terms shall be governed by and construed in accordance with the law of England and Wales and each Party agrees to submit to the exclusive jurisdiction of the courts of England and Wales over any claim or matter arising under or in connection with these Terms.